Why Should Artists Follow Fans? – Gyakie Questions

Ghanaian singer Gyakie has defended her decision not to follow fans on social media, insisting that meaningful interactions matter more than the number of people an artiste follows online.

Speaking on Hitz FM’s morning show, Daybreak Hitz, hosted by Doreen Avio and Kwame Dadzie, the singer said she did not understand why the issue had become a major concern.

“I really want to know how much of a big deal it is (for an artiste to follow their fans on social media). Because for me I said it to someone in one of the posts that what is really important is that the people that love me are not complaining. Those that are talking about it, I feel like they don’t know me. People who know me, they understand me.

I interact with my people more; you may even think that I know them personally. I really do know my fans a lot; their names, their faces. I am able to see them and spot them. I speak to them in their dms. There are bigger connections happening than tapping the follow button,” she said.

Her comments come amid growing criticism of Ghanaian musicians who ask fans to support their music but do not follow people back on social media.

The debate gained attention after musician Fameye said in an interview that too much attention was being given to only three top artistes in Ghana. Fellow musician Mr Drew later expressed similar views in a separate interview.

The comments sparked criticism from social media users, some of whom argued that artistes should show support for their fans by following them online if they expect them to stream and buy their music.

Some users pointed to Shatta Wale as an example, citing his large following of social media users and his regular engagement with fans across his accounts.

However, Gyakie maintained that her relationship with her supporters goes beyond following them online, stressing that she communicates with them directly and recognises many of them.

During the interview, she also expressed concern about growing toxicity on social media, saying it had made the platforms boring.

Her remarks add to the ongoing debate about how Ghanaian musicians should engage with fans and whether following them online should be seen as a sign of appreciation and support.