Member of the Executive Committee of the Ghana Football Association (GFA), Winfred Osei Kwaku Palmer, has said the GFA will ensure that the new Zylofon sponsorship deal the country’s football management body has signed is sustained.
On Thursday May 17, the GFA entered into an agreement with Zylofon Cash, bringing an end to years of no sponsorship for the Ghana Premier League.
In the past, some sponsors terminated the agreement midway through into the season.
But the GFA intends to adopt a new strategies to ensure that the agreement with Zylofon is sustained.
“For sustainability, the FA as a corporate institution, we intend to court the relationship we have had with Zylofon cash in order for us to have mutual benefits so far as the sponsorship is concerned.
“So that at the end of it all, it will not be the FA and that 16 clubs that are going to benefit or profit from the sponsorship, but Zylofon as a corporate entity will have the needed mileage,” Palmer told Class Sports on the sidelines of the signing ceremony on Thursday at the Movenpick hotel.